Niche Insights #2 – Discover Your Niche by Using Your Expertise, Hobby or Passion

Ask almost any successful person about their career choice and they’ll probably tell you that they are doing exactly what they dreamed of doing for much of their life, or, at the very least, if they didn’t have that much foresight growing up, they are at least doing the only think they can imagine wanting to do for the rest of their life.

Job satisfaction, or, perhaps more accurately, career satisfaction, is a key component to personal success. That doesn’t just mean financial success, of course, because perhaps you want desperately to be a teacher. Most teachers aren’t well paid but that doesn’t mean to say all teachers are destined to be frustrated with their professional lives. Quite the contrary.

Combining your talents, hobbies, interests, and passions, and incorporating them into your profession; this is a very powerful step towards becoming a happy and whole human being.

It may sound a little weird, but at the end of the day, personal happiness makes a difference to a life in so many ways.

These niche insights will present you with just about all the information you need to set up a successful business targeting a market niche related, one way or another, to you; what you know or do best. However, before we begin to look at what you need to do to set up a successful business, it’s as well to consider a few points about what not to do (we’ll get to that later).

If you are not totally familiar with what a niche is, here ya’ go – it’s small but potentially profitable market segments for which it is possible to design and provide a form of custom-made products or specialized services. It’s also an activity that is ideally suited to a particular person, group of people, or personality type.

This is one of the reasons why you you should first look for a niche within yourself by looking at what your stengths are, what is your expertise, what are your interests, what is your passion . . . ?

Eric is a 3-time #1 international bestselling author, book publishing shepherd & book launch strategist. His experience in digital and print publishing began in the late 90's and he's helped literally thousands of struggling content creators (whether they are business professionals, entrepreneurs, consultants or coaches), navigate the often-confusing publishing process and shorten the time it takes to become a published author. More specifically, Eric helps experts from all industries who want to make an impact, by transforming their message into a bestselling book.

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