There are several advantages to publishing your own eZine. If these benefits appeal to you, then publishing your own paperless newsletter can be ideal for you.
The most obvious of benefits is that almost anyone can start publishing an eZine, it’s not limited to any 1 person. It can be an ideal part of your business and is very easy to start. There is no need to invest in it as if you were starting a brick and mortar business or have to invest in staff or heavy equipment.
In fact, you can do this from the comfort of your own home . . . the most important thing you will need to support this part of your business is using an autoresponder equipped with broadcast feature. When it comes to publishing your eZine, autoresponders such as www.GetResponse.com and www.aWeber.com are highly recommended.
In spite of the low start up cost and monthly fees, you can make a reasonable amount of money from several methods using your eZine issues. Just to name one method – you can use make money by selling advertising space in your eZine.
Most importantly, you get to build your own personal brand and spread your marketing influence, making you more valuable to product and service owners. This could result in developing working relationships with potential business partners and open up the possibility of participating in Joint Ventures.
Publishing your own newsletter/eZine can become one of the easiest ways to creating multiple streams of income as they can become great money making vehicles.