Category Archives: Indie Publishing

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How You Can Maximize Distribution For Your Books As An Author

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I had the pleasure of being one of the featured speakers at the Get Published Summit 2022 and would like to personally invite you to check out my conversation on a variety of subjects like: how you as an author can maximize distribution for your books, what a properly formatted barcode should look like (and if it’s not formatted correctly your book has no chance to get on Barnes and Noble book shelves), and important guidelines to using Ingram Spark promo/discount codes.

Announcing the “Get Published Summit 2022” – June 27 – July 1, 2022.

As a bonus for registering, you will receive a free digital copy of Paul Brodie’s book: “Book Marketing Secrets”.

Grab your complimentary pass (and book) here:

https://www.tinyurl.com/GPS-Second-Edition

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KDP Has Added A New Marketing Tool, It’s Called A+ Content!

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Just a couple days ago (around July 12 – July 14, 2021), KDP added a new marketing tool to the KDP interface. It’s called A+ Content. It’s NOW available to KDP users. You can access the feature from a couple different places from within your KDP dashboard which I’ll share in a moment.

A+ Content is Now Available for KDP Users

So what’s A+ Content?

It’s a feature that you can put on your book’s Amazon Product detail page which will help enhance the book listing. The feature allows you (the author/publisher) to add modules to the Amazon page, which gives you the ability to add marketing content to your listing to help sell your book. It can include pictures of your book interior, some sales copy mentioning the benefits of your book, endorsements and or quotes from influencers, etc. Basically, this feature helps by adding credibility, authority, social proof, etc., to motivate potential customers to become buying customers.

KDP explains A+ Content as the following:

“A+ Content allows you to add images, text, and comparison tables to your Amazon detail page to engage readers and give them more information as they consider buying your book. Add A+ Content to your detail page to make your book stand out, connect readers with your books, and share more about your author story”

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Amazon KDP Brings Paperback Printing to Australia

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On May 6th, 2021, Amazon/KDP announced that Paperback printing will begin launching in Australia on May 19, 2021.

What this means:

  1. You’ll be able to control your List Price for the Australian Amazon marketplace from within your Amazon Bookshelf.
  2. You’ll be able to order “Proof Copies” and “Author Copies” from the Amazon Australia marketplace.

Note: Starting on May 12, 2021, you’ll be able to make changes to your list price of your book for the Amazon.com.au. marketplace.

I’ve shared the Amazon / KDP Announcement below:

Paperback printing is coming to Australia — Action Needed for AU paperbacks
https://www.kdpcommunity.com/s/article/Paperback-printing-is-coming-to-Australia-Action-Needed-for-AU-paperbacks?language=en_US

The following are some KDP FAQs for Paperback Printing in Australia
https://kdp.amazon.com/en_US/help/topic/GJX5NGJX75QBTJM9


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How To Add a Video Trailer to Your Book’s Amazon Product Detail Sales Page

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How To Add a Video Trailer to Your Book's Amazon Product Detail Sales Page

(c) Eric Van Der Hope – www.ericvanderhope.com

Sometime back in mid 2018, Amazon added a feature to the Amazon Product Detail Sales Pages called: “Related Video Shorts” where video trailers or video testimonials could be uploaded. At that time, not all product detail page listings were given this capability. You’d know if this feature was activated for your listing if you see something on your Book Sales Page like what you see in the image below:

Take the following steps to upload your video: