Using a Shortened Amazon Book Detail Page Url

Many authors/publishers send potential customers to their books using lengthy Amazon Product/Book Detail Page urls/links.

Examples of lengthy Amazon urls:

1. http://www.amazon.com/Mastering-Niche-Marketing-Definitive-Competitive/dp/0977968421
2. http://www.amazon.com/Dan-Poynters-Self-Publishing-Manual-Write/dp/1568601425/ref=pd_sim_b_39
3. http://www.amazon.com/Well-Fed-Self-Publisher-Turn-Full-Time-Living/dp/0967059860/ref=sr_1_1?s=books&ie=UTF8&qid=1327461633&sr=1-1
4. http://www.amazon.com/Book-Yourself-Solid-Reliable-Marketing/dp/0470643471/ref=sr_1_1?s=books&ie=UTF8&qid=1327461773&sr=1-1

You can actually use a shortened & simpler url/link that’ll ‘look’ better in your marketing and promotion.

You’ll also be able to access your Amazon.com page directly by typing in the following short url format:

http://www.amazon.com/dp/[YOUR_ISBN]/

Enter your ISBN where it says: [YOUR_ISBN]

For example: http://www.amazon.com/dp/0977968421/

The same books listed above as examples are also listed below but utilizing the shorter links (and substituting the book’s ISBN into the Amazon urls):

1. http://www.amazon.com/dp/0977968421
2. http://www.amazon.com/dp/1568601425
3. http://www.amazon.com/dp/0967059860
4. http://www.amazon.com/dp/0470643471

Much better, yes?

Or, shorter yet, create a short custom url for your Amazon link using Bitly:

1. http://amzn.to/0977968421

The website Bitly will generate an amzn.to URL with a random suffix but you could also choose to “customize” your own suffix with something else (in the above example the ISBN of the book is used).

By using one or both of these methods, you’ll successfully shorter your Amazon Product/Book Detail Page url/link.